challenge

Modern supply chains are complex, often spanning multiple regions, vendors, and transportation modes. Traditional tracking methods are fragmented, resulting in insufficient visibility into product movements, ownership, and status at various stages.

impact

Modern supply chains are complex, often spanning multiple regions, vendors, and transportation modes. Traditional tracking methods are fragmented, resulting in insufficient visibility into product movements, ownership, and status at various stages.

challenge

Insufficient Data CaptureAcross the Value Chain
Lack of Transparency Across the Supply Chain
Current systems fail to capture valuable data throughout the entire product journey — from production to end-consumer. This lack of actionable data restricts businesses from making informed decisions on everything from production planning to forecasting.

impact

Without critical data, organizations are unable to:
  • Perform yield analysis effectively.
  • Identify inefficiencies in the supply chain.
  • Make accurate demand forecasts.
  • Optimize processes to increase operational efficiency..
  • Gain insights to improve product quality and customer satisfaction

challenge

Increased Risk of CounterfeitProducts
Counterfeit products are a growing problem across industries, leading to revenue losses, brand damage, and consumer distrust.

impact

Companies struggle to protect their brands and consumers from counterfeit goods, leading to potential legal issues and financial loss.

challenge

Inefficiencies in Product Recall
In the event of a product recall, pinpointing affected batches or shipments in real-time is slow and cumbersome.

impact

Delayed responses lead to greater health, safety, and financial risks, and sometimes irreparable brand damage.

Digital Product Passports for End-to-End Traceability

reGenesis tracks every product from farm or factory to shelf, helping food, pharma, and consumer brands meet FSMA, EUDR, and DPP regulations while stopping counterfeits before they reach customers.

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Trusted by teams building traceable supply chains

challenge

impact

Lack of Transparency Across the Supply Chain
Modern supply chains are complex, often spanning multiple regions, vendors, and transportation modes. Traditional tracking methods are fragmented, resulting in insufficient visibility into product movements, ownership, and status at various stages.
This leads to a lack of accountability, makes regulatory compliance difficult, and prevents companies from verifying the authenticity and origin of products.
Insufficient Data Capture Across the Value Chain
Without critical data, organizations struggle to identify inefficiencies in the supply chain, make accurate demand forecasts, and optimize processes to increase operational efficiency.
  • Perform yield analysis effectively.
  • Identify inefficiencies in the supply chain.
  • Make accurate demand forecasts.
  • Optimize processes to increase operational efficiency..
  • Gain insights to improve product quality and customer satisfaction
Increased Risk of Counterfeit Products
Companies struggle to protect their brands and consumers from counterfeit goods, leading to potential legal issues and financial loss.
Inefficiencies in Product Recall
Delayed responses lead to greater health, safety, and financial risks, and sometimes irreparable brand damage.

challenges & Impact

challenge

&

impact

Lack of Transparency Across the Supply Chain
Impact: This leads to a lack of accountability, makes regulatory compliance difficult, and prevents companies from verifying the authenticity and origin of products.
Modern supply chains are complex, often spanning multiple regions, vendors, and transportation modes. Traditional tracking methods are fragmented, resulting in insufficient visibility into product movements, ownership, and status at various stages.
Insufficient Data Capture Across the Value Chain
Impact: Without critical data, organizations struggle to identify inefficiencies in the supply chain, make accurate demand forecasts, and optimize processes to increase operational efficiency.
Increased Risk of Counterfeit Products
Impact: Companies struggle to protect their brands and consumers from counterfeit goods, leading to potential legal issues and financial loss.
Inefficiencies in Product Recall
Impact: Delayed responses lead to greater health, safety, and financial risks, and sometimes irreparable brand damage.

impact

This leads to a lack of accountability, makes regulatory compliance difficult, and prevents companies from verifying the authenticity and origin of products.
Without critical data, organizations struggle to identify inefficiencies in the supply chain, make accurate demand forecasts, and optimize processes to increase operational efficiency.
Companies struggle to protect their brands and consumers from counterfeit goods, leading to potential legal issues and financial loss.
Delayed responses lead to greater health, safety, and financial risks, and sometimes irreparable brand damage.

main target markets

Logistics

Shipment tracking,
temperature-sensitive
goods, compliance
with global trade regulations.

Food and Beverage

Expiry tracking,cold chain monitoring,supply chain transparency.

Pharma

Drug safety,regulatory adherence,counterfeit prevention.

Agriculture

Farm-to-table traceability,pesticide
compliance, sustainable farming data.
reGenesis adapt to any kind of industry and any kind of business model

Retail

Inventory tracking, product recalls, customer engagement through traceability.

main target markets

reGenesis Features
reGenesis Features
reGenesis Features
reGenesis Features

hardware integrations

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anti-counterfeit

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digital expiry shelf life timer

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recall mapping system

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main target markets

reGenesis Platform
To build a resilient, transparent,and sustainable ecosystem that fosters growth and connectivity across multiple industries,businesses and markets.
Our mission goes beyond just providing tech solutions; it's about creating value that reaches across every stage of production and empowers communities in meaningful ways. Through reGenesis, we are unlocking the potential for inclusive growth and helping businesses navigate the complex landscape of modern supply chains with efficiency and sustainability at the core.
Download reGenesis Apps

Security and architecture

01

Comprehensive Encryption

  • End-to-End Encryption: Enforced SSL/TLS certificates protect data in transit
  • Data at Rest Protection: Industry-leading encryption standards secure sensitive information.

02

Optimized Performance with Advanced Architecture

  • Load Balancer Integration: High-availability traffic distribution prevents downtime and maintains optimal performance.

  • Auto-Scaling for High Traffic: AWS Auto Scaling ensures seamless user experiences during peak loads.

03

Compliance and Monitoring

  • Regulatory Compliance: Architecture adheres to industry standards to meet all security and legal requirements.

  • Continuous Monitoring: AWS CloudWatch proactively tracks and resolves system health and performance issues.

04

Private & Secure Communication

  • Exclusive private IP communication within the same VPC for all servers and databases, minimizing exposure to external threats.

Security and architecture

01

Comprehensive Encryption

  • End-to-End Encryption: Enforced SSL/TLS certificates protect data in transit
  • Data at Rest Protection: Industry-leading encryption standards secure sensitive information.

02

Optimized Performance with Advanced Architecture

  • Load Balancer Integration: High-availability traffic distribution prevents downtime and maintains optimal performance.

  • Auto-Scaling for High Traffic: AWS Auto Scaling ensures seamless user experiences during peak loads.

03

Compliance and Monitoring

  • Regulatory Compliance: Architecture adheres to industry standards to meet all security and legal requirements.

  • Continuous Monitoring: AWS CloudWatch proactively tracks and resolves system health and performance issues.

04

Private & Secure Communication

  • Exclusive private IP communication within the same VPC for all servers and databases, minimizing exposure to external threats.
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Connecting People
to Products,
Worldwide

our core team is the driving force behind our mission to build resilient, sustainable, and transparent supply chains. With diverse backgrounds spanning technology, agriculture, business development, and social impact, our team works tirelessly to empower stakeholders from smallholder farmers to large enterprises.
Connecting People 
to Products,
Worldwide

Team players

Founder

Matt Kaercher

Matt brings over 18 years of experience in food packaging and agriculture. His deep understanding of supply chains and sustainability has driven reGenesis' vision to create efficient, transparent, and eco-friendly systems.
Matt Kaercher
Co-Founder
Product Strategy & Business Development

Umer Farooq Qureshi

Umer has more than 20 years of leadership experience in telecom, textiles, and tech. His strategic guidance shapes the product roadmap and business development initiatives at reGenesis, positioning the platform for sustainable growth.

Umer Farooq Qureshi
Co-Founder
Technology & Design Strategy

Usama Ahmad

Usama is a versatile leader in design, product development, and technology, holding a Master’s in Art and a B.S. in Computer Science. With over a decade of experience managing multinational projects, he ensures reGenesis is aligned with market needs and business goals.
Usama Ahmad
Advisor
Brand Protection

Anthony Belasco

Anthony is a seasoned expert in brand protection with over 20 years of experience, specializing in anti-counterfeiting and supply chain technologies. He has worked with over 600 brands across 30 countries, driving innovative solutions to ensure traceability and build consumer trust.
Anthony Belasco
Advisor
Food Security & Agritech Innovation

Dalal AlGhawas

Dr. Dalal Alghawas is an expert in food security, agriculture, and future food technologies. With experience working with top global technology startups, she contributes to reGenesis by enhancing supply chain transparency and promoting sustainability in agriculture.
Dalal AlGhawas

Frequently Asked Questions

What is reGenesis, and how can it help my business?

reGenesis is a digital traceability platform that tracks your products' journey from farm or factory to warehouse and retail, in real time. It reduces counterfeit risk, improves quality control, and keeps your business compliant with evolving supply chain regulations, while building the transparency your customers expect.

Who can benefit from using reGenesis? Is it just for farmers?

reGenesis serves any industry that needs traceability, including agriculture, food & beverage, pharma, fashion, and logistics. The platform is built to ensure transparency and sustainability across a wide range of supply chains, not just farm-to-table.

How does reGenesis ensure compliance with FSMA, EUDR, DRR, and DPP regulations?

ReGenesis ensures compliance with FSMA (food safety), EUDR (deforestation), DRR (due diligence), and DPP (Digital Product Passport). From food safety to ethical sourcing, we help businesses stay ahead of evolving regulations, ensuring traceability, sustainability, and product transparency across the supply chain.

What can I track with reGenesis?

reGenesis tracks product origin, certifications, quality checks, packaging, transport conditions (including temperature and humidity), and environmental impact, giving you full visibility into your product's journey through Key Data Elements (KDEs) and Critical Tracking Events (CTEs).

Does reGenesis integrate with my existing ERP or CRM systems?

Yes. reGenesis integrates with your existing systems, including ERP, CRM, and more, through a straightforward API. It syncs data and automates workflows so your systems work together without added manual effort.

How does reGenesis help prevent counterfeiting?

reGenesis offers Smart Anti-Counterfeit QR codes, and partners with technology providers offering isotope and synthetic-DNA verification to confirm product authenticity. Together, these tools help ensure your products are genuine and trusted at every stage.

Does reGenesis incorporate Gamification to motivate farmers and stakeholders?

Yes. We believe doing the right thing should be rewarding. Farmers and stakeholders can earn points and badges for following best practices, improving sustainability, and reporting data, rewards that translate into real-world benefits and reinforce a more ethical supply chain.

Does reGenesis work in areas with poor or no internet connectivity?

Yes. reGenesis supports offline data collection and storage, so field workers can track products, capture information, and manage events without an internet connection. Once back online, data syncs automatically, ensuring smooth operations anywhere.